A Player Talent
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TEMPLATE

Sell the role like a product.

A job landing page converts passive candidates at 3× the rate of a job board listing. Here is the template.

A job board listing competes with 40 other listings on the same page. A job landing page has one job, one URL, and zero distraction. You send it directly to passive candidates in your outreach. They see a branded, specific, compelling case for your role before they have spoken to anyone.

Before and after

Job board listing
Junior Ops Coordinator — SmallCo
Salary undisclosed · Hybrid · Full-time
Operations Coord (Hybrid) — MegaCorp
Salary undisclosed · Hybrid · Full-time
Ops & Admin — Startup Inc
Salary undisclosed · Hybrid · Full-time
Operations Coordinator — Growing Agency
Salary undisclosed · Hybrid · Full-time

Gets lost. Generic. No personality.

Job landing page
Growing Agency · London
Own the operational rhythm of a growing agency — not a ticket queue.
Salary £30–34k · Hybrid Shoreditch · 28 days holiday
Apply for this role →

Personal. Specific. Memorable.

Your landing page — seven sections

01

The hook headline

Your headline should name what they will OWN. Not the job title. Not who you are.

Template[Job title] at [Company] — own [specific outcome], not a task list.
ExampleHead of Support at Finova — own the customer experience for 8,000 users, not a ticket queue.

Do: lead with ownership. Don't: start with "We are a fast-growing..."

02

The role in 60 words

What they will own, what the team looks like, why now. Nothing else.

0 / 60 words
03

The salary (always visible, never hidden)

State a range. A confirmed range. Not 'competitive'. Not 'dependent on experience'.

Template£[X,000] to £[X,000]. [Any genuinely differentiated benefit].
Roles that show salary get 30% more applications. Hiding the salary filters out A Players who have options.
04

The 60-second hiring manager video

Record yourself explaining: who you are, what the role owns, and one thing you love about the team. 60 seconds. Phone camera is fine.

ScriptHi, I'm [Name], [your role]. This [role] will own [outcome] inside our [description] team. The thing I'm most excited about for whoever takes this on is [one honest specific thing]. If that sounds like your kind of challenge, apply below — I'll be reviewing applications personally.
05

Three things that make this role different

Not perks. Not 'great culture'. Three specific, verifiable, honest differentiators.

06

First 90 days

Three outcomes. Concrete. Not activities.

By day 30:
By day 60:
By day 90:
07

The apply button

One action. Direct.

TemplateApply for this role → (link to Typeform, application form, or email)

Do not link to your general careers page. Do not add a second call to action. One role, one button.

Three tools to build it

Carrd

Easiest. Single-page site builder. Free tier works fine. Takes 2 hours to set up.

Try Carrd →
Lovable

AI website builder. More design control and full functionality. Build a proper landing page in minutes with a prompt.

Try Lovable →
Notion

If you already use it — a public Notion page works as a job landing page. Fast to ship, less visual, gets the job done.

Try Notion →

Want help with this or want us to do it for you?

Book a free 20-minute call. We will walk you through it or handle it as part of your engagement.

Book a free call →